The business model for online advertising is in flux, and advertisers are increasingly looking for ways to take advantage of the trend.
The market for fake news and fake news marketing is big and growing, and as the number of consumers is growing, advertisers are looking to expand their reach.
Advertisers are increasingly finding ways to trick their audiences into buying fake news or fake news-related content.
According to a new report, advertising firms are increasingly using tactics like “ad-blocking,” “disappearing” and “disintermediation” to target consumers who have been tricked into buying online advertising.
In the past, advertisers have had to spend money on direct marketing and other targeted marketing campaigns to reach the widest possible audience.
Now, it’s possible to reach a large audience with a simple click of a button.
The report from research firm Forrester Analytics said that in 2017, more than a quarter of all marketers were targeting consumers with fake news, and almost all of them were using “ad blocking” to do so.
But advertisers are using tactics such as “disapel” and other social distancing techniques to target the most susceptible audience, according to Forreter.
“Advertisers have long used ad-blocking to target specific audiences, but with the advent of social distanced ads, they are finding that they can now target consumers that they don’t necessarily want to target,” said Mark J. Hildebrand, vice president of research at Forrecer.
“The more people that are targeted, the less money they will spend on direct and social media ads, and that means they can reach a wider audience of people who are more likely to engage with the ads.”
“We have seen the increase in targeted ads over the past two years.
The ads have grown in reach, the ads have been better targeted and have been more accurate,” he added.
The report found that more than 40 percent of marketers who ran social distances targeting ads in 2017 were now using the tactic in 2018, up from 31 percent in 2016.